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Strive

First publicly traded asset management Bitcoin treasury company

Strive is the first publicly traded asset management Bitcoin treasury company.

Description sourced from

  • sec.govOct 13, 2026

    “Strive is the first publicly traded asset management Bitcoin treasury company.”

Named in 4 pieces

  1. Executive Hires

    Strive Names Ben Werkman Chief Investment Officer

    Ben Werkman left Swan Bitcoin to become Strive's chief investment officer on October 6, 2025, three weeks after Strive's board had listed him as a director tied to Swan.

    Oct 6, 2025
  2. Executive Hires

    Strive Names Jeff Walton Chief Risk Officer

    Strive named True North founder Jeff Walton its chief risk officer on September 16, 2025, the same day it acquired his Bitcoin media platform in a de minimis cash deal.

    Sep 16, 2025
  3. Board Seats

    Strive Names Pierre Rochard to Its Board of Directors

    Pierre Rochard, CEO of The Bitcoin Bond Company, joined Strive's board on September 15, 2025, as the newly public company disclosed a $750 million raise and 69 Bitcoin in initial holdings.

    Sep 15, 2025
  4. CEO Changes

    Strive Names Matt Cole CEO and Chairman

    Strive Asset Management named former $70 billion bond manager Matt Cole CEO and chairman on May 7, 2025, as part of a reverse merger that turned Asset Entities into a publicly traded Bitcoin treasury company.

    May 7, 2025

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