Fireblocks named Michal Ferguson chief marketing officer on March 7, 2024, in its own blog post announcing a round of executive hires. CoinDesk independently reported the hire on March 7, 2024, writing that Ferguson joined "from cybersecurity platform Snyk" as the custody firm “prepares for a bull market-powered onboarding of retail and institutional customers this year”. The total crypto market cap stood at $2.09 trillion on March 7, 2024, more than double its 2017 peak, Fireblocks wrote in the same post.
· Fireblocks names Snyk marketing executive Michal Ferguson chief marketing officer in a round of three hires
Fireblocks Names Michal Ferguson Chief Marketing Officer
Fireblocks named Michal Ferguson chief marketing officer on March 7, 2024, hiring her from the cybersecurity platform Snyk as CoinDesk reported the same day.

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